• Nichola Kelsey

How to Talk About your Business so Customers Choose You

Updated: Feb 25, 2019

We're delighted to welcome Brand and Communication strategist, Lucy Griffin-Stiff to #MicroBizShow, where she will be delivering a Brand Messaging Masterclass as part of the Seminar Programme.

This masterclass will be explaining how you can position yourself as the obvious choice to your ideal clients through understanding your unique brand.

When people think about brand they often think about logo and style. It’s easy to forget that there is so much more to brand than the way it looks. Bringing your brand to life requires more than logo, fonts and colour palettes.

You’re guaranteed to win more business with a message that speaks specifically to your ideal customers... so if you ever need to speak about, write about, or produce content for your business and want to feel confident you’re doing it right, then you need to know about messaging.

If you’d like to go from being ‘just another’ business to the obvious choice for your ideal clients - this masterclass is for you.

  • Learn how to create messaging that positions you as the obvious choice to your ideal client

  • Explain what you do in a way that means customers choose you.

Book now onto the FREE Brand Messaging Masterclass at #MicroBizShow - 3pm, 25 March 2019 at Hogarth's Hotel, Solihull.

About Lucy

Lucy Griffin-Stiff, Founder and Director at Starting Conversations ®, takes your business from being “just another”, to the obvious choice through your brand positioning, offer, difference and message.

Lucy Griffin Stiff


Starting Conversations


Known as “The Messaging Magician” Lucy can help you clarify the problems you solve, what makes you different and why customers should choose you – so people buy what you do!

Lucy has helped some of the biggest, well known, brands communicate clearly over the past 20 years as a brand and communications strategist.

She now shows entrepreneurs and small business owners how to communicate clearly about themselves and their business to attract more customers. And importantly saves you from wasting time and money on marketing that doesn’t work by getting your message right.